Founded by Fatuma Abdulkadir Adan in 2003, the organisation's mission is to champion justice and development in northern Kenya through advocacy, facilitation of education, community cohesion (through football), and livelihood support programs.

The initial focus of the organisation was to address the inequality of access to legal services for the poor people of Marsabit.

[3] The organisation is known for its use of a program known as "Shoot To Score, Not To Kill" through which football is used as a voice in the advocacy for peace among members of different ethnicity in northern Kenya.

[4] "Shoot To Score, Not to Kill" puts an emphasis on empowering soldiers, young people, as well as resolving conflict peacefully between tribes at war.

Some of the young girls that started playing football with HODI in the early days have since become coaches and captains for the future generation of players.