Hugo Longa (June 4, 1934 – December 2, 2009) was a Uruguayan visual artist known for his contributions to Pop Art and figurative painting in Uruguay.
[1] Under the guidance of prominent Uruguayan artists, Longa developed his skills in painting, printmaking, and mixed-media art, which would later define his career.
His style was strongly influenced by Pop Art, incorporating elements of graphic design, advertising aesthetics, and mass culture imagery.
[2] One of his notable artistic approaches was the deconstruction of the human figure, where he reimagined conventional representations of the body in fragmented and abstract forms.
His artworks from the 1960s reflected the changing social dynamics and countercultural movements of the time, making him a critical figure in Latin American modernism.