[1] The Hymie's blog began in October 2009, and has posted nearly every day about interesting[peacock prose] or unusual records, local music reviews and local music events.
Since 2009, Hymie’s has had a shop dog, a Boston terrier named Irene,[2] who has become an icon for the store.
Irene has been photographed by Rolling Stone, and also appeared on popular[peacock prose] T-shirts and as Miss June in a charity calendar.
Hymie’s has been singled out as one of the best record stores in the United States by Rolling Stone[3] and USA Today,[citation needed] and has been featured in many other publications.
In 2014 the store launched its own record label with a single by Brian Laidlaw and the Family Trade and, simultaneously, the eighth album by Ben Weaver, I Would Rather Be a Buffalo.