[1] The BAIC B40/BJ40 originally debuted as a concept during the 2010 Beijing Auto Show, and it was controversial as it resembled the iconic Jeep Wrangler.

[5][6] The BAIC BJ40L is the 4-door long wheelbase version of the BJ40 and it debuted on the 2016 Beijing Auto Show which also previewed the facelift of the BJ40.

The 2019 model also features a revised front fascia design and updated tail lamps and rear bumper.

The update also features a revised front and rear end styling, and a 2.0 liter turbo engine producing 160 kW and 320 Nm.

[1] Foreign market BJ40 Plus, like one destined to Indonesia, has a different 2.0 liter turbo made by HYCET producing 165 kW and 380 Nm.

A version called the Beijing BJ40 Plus City Hunter Edition was also revealed in 2019 via the 2019 Shanghai Auto Show.

[1] On 2020, Sazgar signed an agreement with BAIC to produce the BJ40 in complete knock down in Pakistan and by 29 May 2021 production of the SUV started.