He gained popularity on his YouTube channel, which has close to 200,000 subscribers, before branching into entrepreneurship and social.

His parents,Gantogtokh Damdinjav and Bayarmagnai Tseelkhajav, worked abroad, so he spent most of his early childhood with his grandmother.

[2][3] Ireedui developed a strong interest in computers and programming at a young age, starting to learn to code at just twelve years old .

[5] His videos cover a wide range of topics including trends, tech, education, motivational vlogs, politics and other cultural content.

The first episode aired on Spotify and Apple Podcasts along with the video format on YouTube on January 5, 2020.