The Icelandic Society for the Protection of Birds (or the Fuglavernd) was established in 1963 and is the main amateur or non-governmental organisation in Iceland whose policy are the conservation of birds and their habitats and the spreading of knowledge of the same.
[1][2] For many years Dr Björn Guðbrandsson (1917–2006) was the society's main driving force.
[3] For its first 30 years, it was principally concerned with saving the Icelandic white-tailed eagle population from extinction.
[1][3] In more recent times in addition to society has argued for banning the hunting of the rock ptarmigan and the Greenland white-fronted goose.
[3] The society has identified and campaigned for the conservation and protection of some important areas and has even helped establish a reserve east of the Ölfusá River and north of Eyrarbakki, the Flói Nature Reserve (in cooperation with the Árborg community).