After being the Head of Acquisitions for Estonian National Television, he was promoted to the Chairman of the Board of the same TV company.

He directed one of them - August 1991 as made-for-TV movie for Estonian Television and the other, One More Croissant got the third prize at Hartley Merill International Screenwriting Competition and the support from MEDIA New Talent program.

Eager to continue his filmmaking career, he quit as CEO of Estonian Television and made his first feature film The Class in 2007.

Since then he shot a feature in France Une Estonienne à Paris with Jeanne Moreau and Laine Mägi in leading roles, back in Estonia Kertu that was released in 2013 and in Russia I Won't Come Back After a pause, a children fantasy film Erik Stoneheart was released in 2022.

He was in the board of the Estonian NGO "Slava Ukraini" where he collaborated with the enquiery to investigate the allegations of the misuse of donated money.