[1] imm sound started operations in 2010, acquiring the license for worldwide exploitation of the results of the innovations in audio technology developed at the R&D company Barcelona Media.
By May 2012, the installations worldwide include cinema theatres in the United States, China, Ireland, Germany, Austria, France, Brazil, Korea, Japan, Italy, and Spain.
Cinemas and other exhibition venues are free to choose the number and positions of loudspeakers that best fit their architectural needs and constraints, while ensuring that the soundtrack will be played back exactly as intended.
All proposed and to-be-proposed multi-speaker layouts are part of embraced by this technology, thus rendering future channel based approaches obsolete.
It analyses the original signals and, via a physical and psycho-acoustical inference process, generates full 3D soundscapes while respecting the sacred law in cinema of leaving in the screen all dialogues, direct sounds of instruments, etc.