Indian whisky

Very little Indian 'whisky' qualifies as whisky in the EU owing to the use of molasses or neutral alcohol, limited maturation (if any) and the use of flavourings.

The brewery was soon shifted to nearby Solan (close to the British summer capital Shimla), as there was an abundant supply of fresh springwater there.

[11] Economic liberalisation in the 1990s led to the moderate reduction of import duties, to about 35%, giving distillers access to better technology.

[13] Amrut Distilleries began procuring barley from farmers in Haryana,[13] Punjab and Rajasthan, in addition to molasses,[14] and launched Prestige Blended Malt Whisky in the Canteen Stores Department in 1986.

Although we received help to a certain extent from the Central Food Technological Research Institute (CFTRI), we had to find our own ways to learn about improved distilling methods".

[18] Economic liberalisation also lead to the entry of foreign companies to the market, whose brands were seen as more authentic and attractive by affluent Indian consumers.

[11] Under Vijay Mallya's direction, the Indian company United Spirits Limited acquired a number of noted whisky brands and distilleries in Scotland, including Dalmore, Isle of Jura, and Whyte & Mackay.

[28] Indian distillers accuse the European Union of erecting its own sort of trade barriers by means of rules that forbid the marketing of molasses-based spirits as "whisky".

Mallya has objected to the EU's refusal of entry to molasses-based whiskies, claiming that the "imposition of British imperialism is unacceptable".

[28] In a lawsuit brought in India by the SWA, the Delhi High Court in April 2006 enjoined Indian whisky manufacturers from labelling their product with the words "Scot" or "Scotch".

[29] However, on 27 May 2008, the Supreme Court ruled in favour of distiller Khoday India Limited, allowing the company to keep its Peter Scot whisky brand trademark.

An advertisement for Bagpiper whisky on a building in Pondicherry
Amrut single malt whisky