[2] The song features co-production by American rapper and record producer Kanye West and production duo Take a Daytrip.

In March 2021, Nike, Inc. filed a lawsuit against the art collective MSCHF, who designed the Satan Shoes as promotion for Lil Nas X's song, "Montero (Call Me by Your Name)".

Among other things, he writes of his stagnation during the COVID-19 pandemic, ostracization due to his sexuality, and staying strong in the face of adversity to witness his future success.

The story was written by Lil Nas X, and he also plays all the main roles in the video (judge, attorney, prosecutor, himself, as well as an audience member).

The music video for the song "Industry Baby" was uploaded on July 23, 2021, on Lil Nas X's YouTube channel through Vevo, and as of February 1, 2025, it had more than 491 million views (491,413,531).

The video starred Lil Nas X, Jack Harlow, Colton Haynes as head of security and Vanessa Buchholz as a prison guard.

He is seen polishing his musical awards, walking around the prison and lifting weights in the courtyard, surrounded by the other inmates wearing bright pink uniforms.

Jack Harlow brings a "Book of Montero" to Lil Nas X which contains a hammer, and the singer uses it to dig a tunnel in his cell wall.

He manages to knock out a security guard, who is distracted by the "Montero (Call Me by Your Name)" music video playing on his phone, and pushes a button to open all the prison cells.

[33] Five days later, on July 28, 2021, Lil Nas X trolled fans by releasing the "uncensored" version of his "Industry Baby" music video.