[7] They wanted to christen the company Zboub Système (which can be approximately translated to Dick System in English), but were dissuaded by their legal counsel.

[10] By 1995, Infogrames was held by many shareholders, including a 20% stake from Pathé Interactive (joint-venture between Phillips Media and Chargeurs) and 3.3% by Productions Marcel Dassault.

[12] In 1996, Infogrames embarked on an acquisition campaign that would last seven years and cost more than $500 million; the objective was to become the world's leading interactive entertainment publisher.

[17] On 3 February, Infogrames announced that they would purchase the French division of Phillips Media BV for 191.5 million F[18][19] with the deal closing on 9 June.

[23] On 30 January 1998, Infogrames signed a licensing deal with Warner Bros. Interactive Entertainment to publish and develop five titles based on the Looney Tunes franchise.

[32] On 10 February 1999, Infogrames extended its partnership with Canal+ Multimedia by purchasing a 50% stake in the publisher, with the intentions to invest 50 million F into creating titles based on Canal+'s licenses.

On 24 June, the company extended its Looney Tunes licensing deal with Warner Bros. Interactive Entertainment for five years, with a maximum of twenty titles.

[38] later on in the year, the company purchased the video game division of the Australian-based Beam Software, and rebranded it as Infogrames Melbourne House.

[49][50] The deal included all of Hasbro Interactive's product library, the Atari and MicroProse brands and titles such as Civilization, Falcon, RollerCoaster Tycoon, Centipede, Missile Command, and Pong, MicroProse's owned developers, the Games.com web portal, third-party video game licenses including Thomas the Tank Engine, Family Feud and various Namco properties, as well as a fifteen-year licensing deal to develop and publish titles based on Hasbro IP such as Dungeons & Dragons, Monopoly, Mr.

The deal was closed on 29 January 2001,[53][52] and Hasbro Interactive was rebranded as Infogrames Interactive, Inc.[54] On 2 October 2001, Infogrames announced that they would reinvent the Atari brand as a second major publishing label with the launch of three new games featuring prominent Atari branding on their boxarts: Splashdown, MX Rider and TransWorld Surf.

signed a Japanese distribution deal with Konami for select titles[56] and soon relaunched the Atari brand in the country with the publication of Splashdown, TransWorld Surf and V-Rally 3 in the region.

[72] Atari, Inc.'s majority shareholder was California U.S. Holdings, Inc., a wholly owned subsidiary of Infogrames Entertainment SA.

[70] and had exclusive publishing and sublicensing in North America to release titles from Infogrames or its subsidiaries, including Atari Interactive.

On 30 March, the company shuttered its Minneapolis development studio, formerly WizardWorks, and announced that its titles such as the Deer Hunter franchise would transition off to Atari Interactive.

[82] On 2 May, after signing a new deal with Firaxis Games, 2K announced that they had fully acquired from Atari the full Civilization and prior back catalog of titles.

[83][84] On 9 June, Hasbro announced they had purchased back Atari's exclusive digital gaming rights to their properties for $65 million.

[89][90] Infogrames through the remainder of 2006[clarification needed] sold intellectual properties and some studios in order to raise cash and stave off the threat of bankruptcy.

In April 2007, Infogrames' founding chairman Bruno Bonnell left the company after 24 years; on the day of the announcement of is departure IESA's shares jumped 24%.

[103] On 7 November, GameSpot reported that Atari was beginning to run out of money, losing 12 million dollars in the first fiscal quarter of 2008.

[112] According to an Infogrames press-release, this sale allowed "Atari to focus its financial resources and creative energy exclusively on developing and publishing online-enabled games".

Furthermore, this release also stated their intentions of henceforth utilising the much more recognisable 'Atari Group' moniker with all Atari-related brands and similar such subsidiaries already under their control.

[137] In 2014, all three of the North American Atari subsidiaries emerged from bankruptcy under the ownership of Frédéric Chesnais, who headed the slimmed-down companies with their entire operations consisting of a staff of 10 people.

"[140][non-primary source needed] Projects within the strategy included Alone in the Dark: Illumination, RollerCoaster Tycoon World, and a mobile game based on Lunar Lander.

Frontier's Chief Operating Officer David Walsh confirmed the report in a GameSpot interview, stating that they had previously attempted to resolve the issue without legal action since April 2016.

[152] Within the same month, it was revealed that Atari had also sold the V-Rally series to BigBen Interactive with an announcement of a new entry in the franchise from the latter.

[154] In March 2020, Wade Rosen, the founder of Ziggurat Interactive, became the new chair of the board of directors upon purchasing a substantial share of the company from Chesnais.

[169] On 24 November, Atari announced they had invested $500,000 in retro gaming streaming platform Antstream, and a deal to potentially purchase MobyGames for $1.5 million through to the end of March 2022.

[175] The following month, they had re-acquired over one hundred video games from the Accolade, MicroProse, GT Interactive, and Infogrames catalogues that were formerly owned by Tommo/Billionsoft.

[177] In May, the company obtained rights for over a dozen M Network games, including Armor Ambush, Astroblast, Frogs and Flies, Space Attack, and Star Strike.

The company would secure a licensing deal with Atari to continue to release updated versions of the Intellivision catalog on the system.