[4] Infusionsoft was founded in 2001 by brothers Scott and Eric Martineau in Mesa, Arizona with now CEO Clate Mask.

[5] In 2004, the company developed a script to automate sales leads, which became the foundation of Infusionsoft’s SaaS product range.

[7] In 2024 Q4 Thryv Holdings announced a strategic acquisition of Keap, expecting the deal to close by the end of the quarter.

[2][5][9] The Keap platform can create and host Web forms and links, execute automated campaigns, track ROI, provide customer sales updates, database management and e-commerce functionality.

[10][11][12][13] Infusionsoft was named by Inc. as a 2013 Hire Power Awardee and ranked number 4 in the software category with over 240 jobs created in a year.