[3] In December 1978, John Brunton, assistant editor and director with Insight, bought the rights to the company from Densham and Watson, becoming president and CEO.

[4] Insight has created programs in several genres (documentary, drama, sports, variety, comedy, music, reality), and has adapted to shifting tastes, technology and formats.

Canadian Idol, an Insight-produced iteration of the successful international format, aired between 2004 and 2008 to record-breaking audiences.

[7][8] The company released the documentary film Life Times Nine in 1973 for which it was nominated for two Academy Awards.

On April 13, 2021, Amazon Prime Video announced Jay Baruchel will host a Canadian version of LOL: Last One Laughing to be produced by Insight.