IMO partners with various health care organizations, medical content providers and EHR developers.

[1] This allows the clinician to capture the patient condition more accurately, with more familiar terms and without slowing the EHR workflow.

[2][3] Each IMO term within the clinical interface terminology is in turn mapped to the appropriate administrative code set.

IMO's terminology service was found to be 32–42% more accurate compared to algorithms using reimbursement coding and classification techniques.

[7] Later in 2013, IMO opened up a research-and-development office in the Research Park, University of Illinois at Urbana-Champaign.