[2] At the time it was bought in March 2012, iG was the fifth-largest portal in Brazil, with 23.5 million unique monthly visitors.

[citation needed] In May 2004, Brasil Telecom (then a subsidiary of Oi since 2009) acquired iG for approximately $100 million.

Shortly before September 11, Patrícia Abravanel, daughter of TV host Silvio Santos, had been kidnapped.

After her release, the mastermind behind the crime, Fernando Dutra Pinto, made a dramatic escape by invading Silvio Santos' mansion.

[8] With the attacks on the World Trade Center in New York, the initiative—chosen on an arbitrary date—had to be abandoned in favor of journalistic newsworthiness.