Isocoma pluriflora, commonly called southern jimmyweed or southern goldenbush, is a North American species of flowering perennial herbs in the family Asteraceae.
It grows in northern Mexico (Baja California Sur, Sonora, Chihuahua, Coahuila, Nuevo León) and in the southwestern and south-central United States (Arizona, New Mexico, Colorado and Texas).
[2][3][4] Isocoma pluriflora grows 1–3.5 feet (0.30–1.07 m) tall.
Leaves are narrow, up to 5 cm (2 inches) long.
The species is named "pluriflora", 'many flowered', for its up to 25-50 vertical and approximately parallel stalks, tipped with yellow golden flower heads.