The Hebrew show, which began production in 2013, is broadcast on Galei Tzahal, Israel's national Army Radio station.

The English version, which began production in 2014, is distributed by Public Radio Exchange (PRX) as a bi-weekly podcast.

When Harman returned home to Jerusalem after the road trip, he convinced three childhood friends to join him in creating an Israeli podcast based on This American Life's style of storytelling.

The show caught the ear of Army Radio station head Yaron Deckel, who decided to give them a regular, Friday afternoon broadcast slot.

[1] Four childhood friends who grew up together in the Masorti (Conservative) youth movement, "No'am", created the show.

Collaborations include writers and authors such as Etgar Keret,[9][10] Sayed Kashua, Jonathan Goldstein,[11] David Eagleman, and Matti Friedman.