Jürgen Knauss (14 March 1938 – 18 October 2024) was a German entrepreneur, marketer and photographer.

[4] At the beginning of his career, Knauss worked for a printing company in Brazil.

In 1971, Knauss met the founder of McDonald's Ray Kroc in Munich, which led to a 40 year long marketing partnership.

[5][6] Knauss became managing director of the advertising agency Heye & Partner in 1974.

In 1984, he was appointed board member of Needham Worldwide (today DDB).