James Robert Lyons is an American plastic surgeon, author, former clinical instructor at Yale University,[when?]
On September 27, 1966, as junior amateurs, Lyons and his partner Penny Sousa won the Foxtrot Division and were named All Around Champion at the Harvest Moon Ball[1] held at Madison Square Garden.
On October 2, 1966, as winners, Lyons and Penny Sousa appeared on Season 20, episode 4[2] of The Ed Sullivan Show on CBS.
In April 2009, the scientific community released information confirming Lyons' impressions that fat could be rejuvenated by exercise and diet.
The plan, built on his experience as a bodybuilder and professional dancer, involved an eating cycle that alternates between days focused on proteins and carbohydrates.