Phalon Anton Alexander,[1][2] known professionally as Jazze Pha (/ˌdʒæzi ˈfeɪ/ JAZ-ee FAY), is an American record producer, rapper, singer and songwriter.

Released in a joint venture with LaFace Records, the album was met with critical and commercial success, although she parted ways with Sho'nuff shortly after.

Alexander is also known as a hype man for many of his productions, for which he may often perform as a credited recording artist or backing vocalist.

His father is James Alexander, bassist for the Bar-Kays, an influential group on the Memphis soul scene in the 1960s.

His mother, Deniece Williams, is an accomplished singer, having worked with everyone from Earth, Wind, and Fire to Barbra Streisand.