Goodby fashioned a resume in the likes of a mock encyclopedia entry on himself – written posthumously.

[1] That landed him his first advertising job at J. Walter Thompson where he met mentor Hal Riney of Ogilvy & Mather.

[2] Goodby, Silverstein & Partners has on multiple occasions won Agency of the Year in Advertising Age[3] Adweek[4] and Creativity Magazine.

[5] The Museum of Modern Art has placed several of the company's ads into permanent rotation, including among others “got milk?” and the Budweiser Frogs[6] Goodby served as the president of the Cannes Advertising Festival,[7] head judge of the Titanium Jury[8] and chaired judging the ANDYS.

[10] Jeff Goodby and his fellow co-chairman Rich Silverstein were also highlighted in the 2009 documentary, “Art & Copy.