Jeffrey Gitomer (born February 11, 1946, in West Palm Beach, Florida) is an American salesperson, author, and speaker who writes and lectures on sales, customer loyalty, and personal development.
Author David Dorsey writing in The Wall Street Journal comments: "What's especially solid about Mr. Gitomer's books is their grounding in ethics.
He reminds us that top sales reps don't peddle; they solve problems and make customers laugh while offering them something they genuinely need.
"[8] He also publishes Sales Caffeine, a weekly, multi-media e-zine (online magazine), which is distributed internationally to 250,000 subscribers.
[13] In an interview, Gitomer defended himself as a demanding, but not abusive, customer and explained that he had only made an employee cry once, several years prior.