[1][2] Grainline Studio started as a blog where Beeman, then a freelance pattern maker, wrote about her experience designing and sewing her own clothes.
[1] She began working on the site full-time after realizing there was a modern design gap in the offerings of the commercial pattern making industry.
[1] Beeman worked with her partner John Krohn, a graphic designer, to lay out her first commercial patterns.
[3] The motivation behind Grainline Studio patterns was described by Beeman in a 2017 interview with Making as "clean, modern designs that women can wear every day and that can be made again and again".
She appeared on the podcast Love To Sew in 2017 where she discussed balancing professional and personal demands while running a company.