Born on June 12, 1983, in Salvador, capital of Bahia,[1] Senra began her studies at Colégio Antônio Vieira, obtaining a partial scholarship with the support of her grandmother, who worked at the institution.
[17] On April 11, 2024, Senra received from the Salvador City Council the Maria Quitéria Commendation, that recognizes the services provided by her to the community of Bahia.
[18] The honor was granted to the presenter in a solemn session at the Cosme de Farias Plenary, with the presence of her family and her colleagues from TV Bahia.
[19] Jessica began working in journalism on February 8, 2003, when she joined an internship at Rádio Metrópole in Salvador after being invited to a test by the station's owner, Mário Kértesz.
[24] On April 28, 2014, presented by Senra, Bahia no Ar reached the audience leadership for the first time in the Brazilian Institute of Public Opinion and Statistics measurement, in comparison with Bom Dia Brasil and Mais Você, from TV Globo.
[25] On June 29, Senra joined the fixed rotation of presenters for the Saturday edition of the national news program Fala Brasil, on Rede Record.
[28] Her hiring was part of the beginning of a reformulation of the broadcaster's journalism, aiming to increase the audience and reposition the format of Bahia Meio Dia, which would now be presented by her.
[31] In the week of its premiere, the news led Bahia Meio Dia to grow 25% in audience and reach the isolated leadership, beating Balanço Geral BA, a program presented by José Eduardo on RecordTV Itapoan, by a distance of three points.
[33] On July 24, Rede Globo announced, in an email sent to all the network's stations, that Senra had been the journalist selected to represent TV Bahia in the rotation of presenters from all states in celebrations for the 50th anniversary of Jornal Nacional.
[34] Senra presented Jornal Nacional for the first time on September 7, 2019, alongside journalist Ayres Rocha, from Rede Amazônica Rio Branco, generating great repercussions on the internet.
[39] On January 7, 2020, Senra received repercussions in the national and international press after criticizing live, during Bahia Meio Dia, the possibility of hiring former goalkeeper Bruno, convicted of the death of Eliza Samúdio, by Fluminense de Feira.