Joseph Gerard "Joe" Austen is a British artist, writer, producer and director from St Andrews, Scotland.

[2] The honorees included Tony Jacklin, Arnold Palmer, Gary Player, Sandy Lyle and Roberto De Vicenzo.

[1] De Vicenzo attended the opening of the gallery with Jacklin and Lyle, and commented on the day, "Joe Austen - your paintings will get you in to Heaven.

[1] In 2011, Austen's paintings were selected for the online launch of St Andrews Golf Art, a website which claims to offer "a unique selection of golf art from internationally-acclaimed contemporary artists, sculptors and illustrators"[11] In 2010, Austen undertook a similar venture to The Tony Jacklin Ryder Cup Collection, in collaboration with Rolex.

To commemorate the 150th year of The Open Championship, Rolex commissioned Austen to paint a composite portrait[1] of Jack Nicklaus, Arnold Palmer and Gary Player, from which 250 Limited Edition Prints were produced.

It ran for three seasons from 1994 to 1996 and Austen was involved in every aspect of its creation, acting as writer, illustrator, designer and on-screen storyteller and presenter.

[20] They formed the core of a wide range of family entertainment that Storyland intended to market through television, satellite, cable, publishing and new media of the time, such as broadband.

During his time with Storyland, Austen produced a new Story Store Christmas Special for the ITV network in 2001, entitled Music & Moonlight, which was broadcast on New Year's Day and featured the impressionist Rory Bremner as the voice behind more than half-a-dozen characters.