Joel Comm

Comm is the founder of ClassicGames, a family-friendly multiplayer gaming website he sold to Yahoo!

He later became a mobile disc jockey and then moved to Internet marketing because he knew he could become wealthier with an online career.

[3] Comm began using the Internet in the 1980s, experimenting with modems and bulletin boards related to playing computer games.

[18] Comm in 2008 created iFart Mobile, a best-selling app that he sold on iTunes Store.

It has a "stealth" addition that enables people to set a timer for when the app will emit the fart sound.

[2][23] The New York Times described the book as a "user's manual for how to attract targeted traffic by a deeper understanding of Google Adsense code".

[24] In his 2007 book Clear Blogging, Robert Walsh wrote that despite The Adsense Code's having a "'Make Money Now!'

[26][27] The book received positive reviews in Entrepreneur, January Magazine, and Mint for being written with simplicity and without jargon.

", journalist Charles Cooper criticized the book for providing a "phony formula where you just paint by the numbers" to attempt to lure Twitter followers to become customers.