John Herlitz

[1] John Herlitz was born to Swedish immigrants in Pine Plains, New York, and attended the nearby Salisbury School.

Company officials told him what education they would seek for stylists, and he proceeded to get a bachelor's degree in industrial design from the Pratt Institute.

Immediately upon graduation in 1964, Herlitz started working for Plymouth, where he created the Barracuda SX show car.

Herlitz was then called to the National Guard before returning to Plymouth, where he led the styling of the completely new 1970 Barracuda and 'Cuda.

Mr. Herlitz married Joan Elizabeth Neinas on September 20, 1969, and had two sons and two grandchildren.

Plymouth Barracuda
1971 Plymouth GTX