John Lavine

[2] For more than 30 years, Lavine has studied and spoken internationally about emerging media and content trends and how to increase audience engagement and understanding.

Most recently, he has produced digital learning content for more than 40,000 professionals in 194 countries and focused on building social media with measured return on investment.

[4] The first half of Lavine's career spanned 25 years as a publisher and editor of a group of four daily and four weekly newspapers in Wisconsin.

During those years, Lavine was the publisher and co-founder with Kenneth Swaiman of Pediatric Neurology, an international medical journal.

[7] He was asked by Northwestern's president and provost to envision and lead a major plan to prepare Medill for the digital age.

In 2008, he was the subject of an investigation by Northwestern Provost Daniel I. Linzer into whether Lavine fabricated quotes in the alumni magazine from unidentified students who supported what was happening at the school.

"[12] After finishing six years as a dean, Lavine and the Media Management Center team pioneered the creation of a series of MOOCs - massive open online courses - for professionals.

John Lavine (2013)