They have often reached high positions on the UK Singles Chart, and the original versions often receive a sales boost.

[7][8] Ellie Goulding, Gabrielle Aplin, Lily Allen, Aurora, Tom Odell and Vaults are among the artists whose music has appeared in a John Lewis Christmas advert.

In 2021, Lola Young was chosen to cover the 1980s hit "Together in Electric Dreams", with a slowed down arrangement which had alt-folk duo the Portraits accusing the retailer of copying them and their version of the song recorded in 2020.

[13] The Michel Gondry-helmed[30] advert features a cover of The Beatles' "Golden Slumbers", performed by the band Elbow.

It tells the story of a boy who is afraid of the dark, and a monster named Moz who lives under his bed.