Slobodan Saia-Levy (born 1944 in Parma, Italy – February 3, 1994), publicly known as his pseudonym Jorge Zontal,[1][2] was a Canadian artist.
Zontal was born in Parma, Italy, in 1944, the son of Yugoslav refugees.
He grew up in Caracas, Venezuela, and in 1968 he earned a degree in architecture at Dalhousie University in Halifax, Nova Scotia, where he also studied film making and acting.
[3][4][5] Soon after graduation, he met Felix Partz and AA Bronson while working on a film in Toronto and their group, General Idea, formed in 1969, soon became an active part of the Canadian and then the international art scene.
[6] They sought publicity and theatre using as media, videos, scripts, artifacts and other forms of documentation to engage the art world and themselves.