Joseph Marshall Wade (March 7, 1832 – January 22, 1905) was an important British-American ornithological and textile publisher in the late 19th century.
[1] In 1873, Wade's first publication venture was the Fanciers' Journal, which dealt primarily with poultry and pets, but slowly included ornithological entries.
His journal The Ornithologist and Oologist, established in 1875, became a leading popular ornithological publication, often at odds with the more scholarly journals, such as The Bulletin of the Nuttall Ornithological Club and with professional birders of the American Ornithologists' Union (AOU).
Montague Chamberlain warned that Wade, in combination with others who were upset with associate membership, such as Charles Johnson Maynard and Henry Minot, might work together to establish a rival ornithological union.
Ultimately, Wade sold his journal to Frank Blake Webster in 1884, and more or less departed from American ornithology.