Joseph Morewood Staniforth (c. 1864 – 21 December 1921) was a Welsh editorial cartoonist best known for his work in the Western Mail, Evening Express and Sunday weekly the News of the World.

[3] His family moved to Cardiff in South Wales in 1870, and after leaving school at 15, Staniforth trained as a lithographic printer for the Western Mail before becoming an art reviewer.

Usually published in the Western Mail, Staniforth's drawings and cartoons covered political and social unrest in Wales from 1890 through to the First World War of 1914-1918.

Although his cartoons followed editorial lines, with editor Carr appearing in several stating his own opinion, Staniforth himself veered more towards the more tolerant Liberal-Labour movement and would attack both capitalist coal owners and the socialist unions.

When a spoken caption was required, Dame Wales would often be depicted talking in a working class valleys vernacular, which stands out against the language used by the more educated figures of authority she challenges.