Joyride is the third studio album by Swedish pop rock duo Roxette, released on 25 March 1991 by EMI as the follow-up to their international breakthrough Look Sharp!
The album was a critical and commercial success upon release, with a retrospective review for AllMusic calling it "the work of two pop artists at the top of their game.
Roxette's primary songwriter, Per Gessle, began work on the album in February 1990 at the Tits & Ass recording studio in Halmstad—which he co-founded in 1984 with his then-Gyllene Tider bandmate, lead guitarist Mats "MP" Persson.
The pair recorded rough demo versions of ten songs over a three-week period, after which they were joined by vocalist Marie Fredriksson, who then provided input on re-arranging some of the material.
[3] Gessle has described the pressure to deliver a successful follow-up album as "intense", with EMI investing almost US$2 million on pre-release promotion for Joyride.
and "Perfect Day", which were co-composed with Persson; Fredriksson co-wrote the music to one of the album's louder rock songs, "Hotblooded", and is the sole composer of ballad "Watercolors in the Rain".
It also became a hit, particularly in North America, where it peaked at number two in both Canada and on the US Billboard Hot 100—held off the top spot in both countries by Bryan Adams' "(Everything I Do) I Do It for You".
Opening on 4 September in Helsinki, the tour would see the band playing to over 1.7 million people during its 100 shows in Europe, Australia and North and South America.
[18] The South American leg of the tour was particularly successful, with the band playing to nearly 350,000 people at thirteen concerts, resulting in a 27% increase in album sales.
She's clearly superior to Roxette's uncomplicated, hook-crammed material";[20] Jon Pareles of The New York Times criticized their show for its "careful mimicry of MTV.
On a set painted in Piet Mondrian primary colors, Miss Fredriksson struts, leans on the other band members, makes symmetrical arm motions, pouts and straps on a guitar to take a few chords; she took off her leather jacket and later her long sleeves, like a G-rated stripper.
[26] Joyride was released worldwide on CD, MD, DCC, cassette and LP formats from 25 March 1991 by EMI, with varying track listings.
This reissue restored the album's original fifteen song track list, and included three B-sides as bonus material.
[6] It consists of brightly coloured images, which were inspired by South American carnivals, funfairs, and the artwork for the Beatles' 1967 EP Magical Mystery Tour.
[3] The principal photographer of the album's cover was Mattias Edwall, with the set designed by Mikael Varhelyi,[6] who would later become the supervising art director of the 2011 version of The Girl with the Dragon Tattoo.
[6] Gessle has said that its title was derived from an interview given by Paul McCartney, in which he described writing songs with John Lennon as "a long joyride".
AllMusic called the record the work of "two pop artists at the top of their game", and praised the album's consistency, saying: "most of the songs sound like they were designed to be hit singles, not just filler between two or three good cuts.
By emphasizing its sense of personality, Roxette delivers more than just well-constructed hooks; this music has heart, something that makes even the catchiest melody more appealing.
[4] In their home country, it spent seven weeks at number one on the Swedish Albums Chart,[45] where it has been certified 3× platinum for shipments in excess of 300,000 units.
[51] The record also spent sixteen weeks at number one in Switzerland,[52] and was certified quadruple platinum there for sales in excess of 200,000 copies.