An earlier franchisee of Burger King, the Guptas, on their visit to London, realised that fast food could also work in India.
[5] Vada pav is a popular vegetarian dish native to the Indian state of Maharashtra, although it has been losing its reputation in past few years.
[6] The people of Mumbai and Thane consume about 18–20 lakh (1.8–2 million) units of vada pav, with stiff competition mainly from the street vendors in the city.
Jumbo King launched a range of burgers, such as corn and spinach, crispy veggie and mac and cheese.
[13] The pav used by Jumbo King was designed by Salim Malik, who dropped out of college to help run his father's bakery.