Jasmeet Singh Raina (born November 4, 1989), professionally known as Jus Reign, is a Canadian comedian and music artist of Indian descent.

[1] Jasmeet Singh Raina was born and raised in Guelph, Ontario, Canada into an immigrant Punjabi Kashmiri Brahmin Sikh family.

[4] Eventually, the sketches Raina was creating on the side went viral and his parents accepted that their son had found success and have since been supportive of his YouTube career.

[6] While attending the University of Guelph, Singh first met Rupan Bal and invited him to be in his YouTube video 'A-1 Shopping Cart Driving School'.

In October 2019, Raina (along with other Canadian actors) starred in an interactive web-documentary by the National Film Board of Canada called Supreme Law.

[16] In 2020, it was announced that Late Bloomer, a comedy series produced with fellow Indo-Canadian comedian Russell Peters, about Raina's rise to fame, was in development.

[19] In 2024, following the premiere of Late Bloomer, Raina was named on View the VIBE's Power 60 list and one of their 2024 People to Watch, alongside Meredith Shaw and Nakissa "Keesa" Koomalsingh.