Soon after sign on, due in part to its wealthier ownership (the Pappas family), KMPH passed KAIL as the strongest independent in the Central Valley.
In 1972, a full-time commercial Spanish-language station, KFTV (channel 21) signed on, taking the Spanish programming airing on KAIL.
During the 1990s, KAIL added stronger programs to its schedule, including recent off-network sitcoms, talk, reality and court shows.
The station began gradually phasing out cartoons from its schedule around 2000 and dropped them from the weekday lineup altogether in August 2003, when UPN discontinued its children's program block, Disney's One Too.
MyNetworkTV was created to compete against another upstart network that would launch at the same time that September, The CW (an amalgamated network that originally consisted primarily of UPN and The WB's higher-rated programs) as well as to give UPN and WB stations that were not mentioned as becoming CW affiliates another option besides converting to independent stations.
[citation needed] The subchannel eventually assumed local broadcast rights to San Francisco Giants Major League Baseball games, which moved to the station from KFRE-TV.
On April 15, 2014, KAIL's longtime owners Trans-America Broadcasting changed its name to Tel-America North Corporation, as part of a restructuring of the company's operations, which coincided with the sale of its sole radio outlet KTYM in Los Angeles to El Sembrador Ministries; as a result, KAIL until then was Tel-America's sole media property.
[9] On August 7, 2020, Aperio Communications announced that it would sell KAIL to Marion, Illinois–based Tri-State Christian Television for an undisclosed price.
On July 31, 2006, NBC affiliate KSEE (channel 24) began producing a half-hour primetime newscast that air Monday through Fridays at 10 p.m. through a news share agreement; the program was discontinued on September 11, 2009, having been canceled due to low ratings.
Titled ABC 30 Action News Live at 10:00, the program competed with the longer established in-house 10 p.m. newscast on Fox affiliate KMPH-TV (channel 26), which comparatively runs for one hour and airs seven nights a week.