[3][4] Launched by John Hendrix and KACY-FM veteran Ron Herron, KBBY had the largest share among rock stations in the Ventura–Santa Barbara–Oxnard radio market within one year.

In July 1986, Forrest Radio sold KBBY and its AM sister station, then known as KOGO, to New York–based ownership group Ventura Broadcasting Associates for $3 million.

[8] In December 1996, Buena Ventura Inc. sold KBBY-FM to McDonald Media Group for $6.6 million, bringing it under common ownership with fellow Ventura-based stations KVEN and KHAY.

[10] Upon completion of the sale, Cumulus immediately flipped KBBY-FM's format to hot adult contemporary, rebranding the station "B95.1".

He has previously worked with other Southern California radio stations, including Ventura County's KCAQ in the early 1990s and KNX and KRTH in Los Angeles.