Sister stations 820 kHz WBAP and 93.3 WBAP-FM have mostly local hosts while much of KLIF's schedule is made up of nationally syndicated talk shows.

KLIF's sole local weekday program is a morning news and interview show hosted by Clayton Neville and Sybil Summers.

Weekends include shows on money, health, gardening, home repair and cars, as well as brokered programming.

As both stations grew, but neither were willing to give up the frequency to the other, they finally found resolution by co-purchasing KGKO 570 in Wichita Falls and moving it to Arlington on May 1, 1938.

Beginning at 5:00 that morning, KLIF, which had previously been on 1190 AM, simulcast on both the 570 and 1190 frequencies for one week, and then began broadcasting on 570 kHz permanently.

[9] Kevin McCarthy, with a more centrist point of view, held the midday spot with interviews and conversational radio.

KLIF-FM temporarily stopped its digital (HD Radio) simulcast in late November 2011 and resumed in early January 2012.

For many years, KLIF ran 5,000 watts of power around the clock from a transmitter site in Coppell near North Lake.

In July 2016, KLIF filed an application for a construction permit to diplex from the KTCK transmitter site, on Ledbetter Road in Irving, and decrease night power to 2,400 watts.

While Cumulus has profited from sales of other transmitter sites such as WMAL (AM) and KABC (AM), the North Lake land is owned by an electric utility and was rented by 570.

Cumulus Media acquired Citadel Broadcasting in late 2011, bringing KLIF and its larger rival WBAP-AM-FM under common ownership.

To reflect the common ownership between the two stations, KLIF began swapping programming with WBAP and retooled its AM/PM drive to an all-news radio format, designed to compete against CBS Radio-owned KRLD.

KLIF switched "The Dana Show" to weekends, putting "Markley, Van Camp and Robbins" in her weekday slot in early 2022.

Hosts previously heard on KLIF include David Gold, Norm Hitzges, and Kevin McCarthy.