The Cumulus Media station is licensed to Belle Chasse, Louisiana and broadcasts its format with an ERP of 4.7 kW.
By 2004, it modified its format by adding current Adult R&B product to its playlist and reimaged itself again as "102.9, Old School & Today's R&B" to reflect the changes—and compete with WYLD-FM and hip hop station WQUE.
Despite being an Urban AC, KMEZ, who, during the fall of 2007, became the flagship station of the New Orleans Hornets of the National Basketball Association.
The station's logo and Hip-Hop direction is loosely based on KPWR Los Angeles and is expected to challenge WQUE, who has dominated the R&B/Hip-Hop scene in New Orleans for nearly two decades and has yet to be defeated.
[7] Despite having a Hip-Hop heavy direction, KKND has adjusted its musical focus in summer 2013 to allow some Rhythmic Pop tracks to be played on the station.