KOLC (97.3 FM) is a commercial radio station located in Carson City, Nevada, broadcasting to the Reno, Nevada, Carson City and Lake Tahoe areas.

On August 30, 2011, KZTQ changed its call letters to KSGG and began stunting towards a new format, landing at rhythmic CHR as "Swag 97.3"; the previous KZTQ call sign moved to 93.7 FM.

On March 25, 2013, at noon, KOLC launched a modern adult contemporary format, branded as "Little City 97.3".

[4] On March 4, 2014, KOLC began stunting again, redirecting listeners to FM translator K223AL 92.5 FM in South Lake Tahoe (a relay of KLCA-HD3), which picked up the "Little City" modern AC format.

Rudy Michaels has been the morning show host since shortly after the transition to the country music format.