KYYK (98.3 FM) is a radio station broadcasting a hybrid Classic country format, with an emphasis on Texas Country artists.

[2] Licensed to Palestine, Texas, United States, the station serves the Tyler-Jacksonville area.

KYYK simulcasts programming with sister stations KCKL and KWRD under the umbrella of the "E-Tex Radio Network".

The station is currently owned by Tiffany Spearman and Kristi Spearman, through licensee Zula Com, LLC, and is an affiliate of the High Plains Radio Network.

On 1987-07-01, the station changed its call sign to KNET-FM and on 1987-09-21, back to the current KYYK.