[3][2] The centenary year of the Kalevala epic poem in 1935 inspired writer Elsa Heporauta to think about ways of recognizing the value of Finnish culture.

[4][5][6] A monument committee was founded under Heporauta's initiative, with the objective of erecting a statue that commemorates the female poem singers of Kalevala.

In order to collect funds, the monument committee decided to establish a company that would sell reproductions of the ancient jewelry of the National Museum of Finland.

[2] In 1937, the pieces of jewelry were presented at a tea party organized by First Lady Kaisa Kallio, and the designs quickly sold out.

During her trip, she gave seventy-five lectures and met Eleanor Roosevelt, who wrote about Heporauta's visit to the White House in her "My Day" column, which was published in over a hundred different American newspapers.

[4][5][2] The bronze statue of young Louhi, made by the sculptor Eemil Halonen, is located in the office of the Kalevala Women's Association in Helsinki.

[7] Germund Paaer was the first head designer at Kalevala Koru Oy and held the post until his death in 1950.

[3] Lapponia Jewelry became a subsidiary wholly owned by Kalevala Koru and remained as a separate limited liability company.

[18][19] In October 2020, Prime Minister Sanna Marin posed for the cover of Trendi magazine wearing an open blazer coat and a Kalevala vintage necklace.

During this time, about ten professionals process the piece of jewelry by polishing, cleaning, hallmarking, and surface treating the mold.

[20] The company's most famous piece of jewelry is the Planetoid Valleys necklace worn by Princess Leia in the 1977 Star Wars film.

[24][2] The owner of the company, Kalevala Women's Association, is a nonprofit organization[25] supporting Finnish cultural initiatives.

[4][26] All metal residue created in the manufacture of jewelry is stored, such as dust, making the process both cost-effective and ecological.

During the process, chemicals dissolved in water are purified in the factory's purification plant, ensuring that they do not end up in the sewer.