The urban planning was laid in a concept of the Garden city movement, consisting of a well-planned residential area, a shopping center, and a business district, supported with civic facilities such as schools, places of worship, hospitals, and parks.
The settlement was located near an area where stockpiles of timber (including bayur wood) were established to be transported to Batavia via the river.
The new satellite town is located relatively close to Tanah Abang - Serpong railway line, enabling the transport of building construction material to the Kebajoran.
Following the approval of the plan, the colonial government began the land acquisition process for Kebayoran satellite town.
[7] The satellite town was connected to the center of Jakarta via Thamrin and Sudirman, both constructions started in 1949 and was finally opened in 1953.
[12] She explained that one of the principal regulations defining and ensuring the new town's autonomy and self-sufficiency proved difficult to follow.
A notable example of these positive outcomes is the fact that this new town has a considerable density compared to most post-World War II new cities across the United Kingdom.
Sumintardja (2010),[15] demonstrated this point clearly by stating that the human settlement study in Indonesia became significant soon after WWII ended and was included in the planning for the construction of Kebayoran Baru in 1948.
In Indonesia's post-independence era, Kebayoran Baru drew much attention and served as a model for constructing new cities (Colombijn & Kusno, 2017).
For example, middle-class houses in Kebayoran were designed with a square or rectangular layout, but the first floor is tilted forward to protect the facade of the lower level from the sun.
Larger villas in Kebayoran were usually designed by well-known Indies architects at that time such as Job & Sprey and Liem Bwan Tjie.
[19] Being a design older than 50 years, Kebayoran Baru is considered a cultural heritage (Cagar Budaya) according to Law no.
[2] New modern international style developments in the area has been a threat to the historic tropical residential character of Kebayoran Baru.
The entire area planned as Radio Kebajoran complex is now located in Gandaria Utara Administrative Village.
Many prominent Indonesians live in the district, including Jusuf Kalla (Vice President of Indonesia and business tycoon), Guruh Sukarnoputra (son of Sukarno and an artist) with his mother Fatmawati,[21] Hary Tanoesoedibjo (Indonesian media tycoon), and Tomy Winata (businessman and the owner of Artha Graha Bank), among others.
Although Kebayoran Baru, in the Sukarno era, was solely a residential area, the district now harbors many commercial ventures, is known for its lifestyle businesses.
[citation needed] Senayan is notable for its large concentration of businesses run by Korean expatriates in Indonesia, a trend which began as early as 1982.
[22] Because it was conceptualized as a satellite city from the early times, all the facilities that support a community can be found in Kebayoran Baru.