[1] Having diversified into the manufacture of roof racks, in 1954 the business was rebranded as W Kennard Industries with operations relocated to Dickson Avenue, Artarmon, then in 1960 to the Pacific Highway, Greenwich.
Initially branded as Kennards Mini Storage it was renamed Easi-Stor in 1979.
[3] In 1994 it purchased the remaining 10 GKN stores taking its total to 32.
[4][5] Through a series of acquisitions and greenfield developments by 2000 Kennards Hire had a presence in all mainland states.
[1] Since 2017, Kennards Hire has been the naming rights sponsor of Sydney FC.