[5] Meta Platforms (then Facebook, Inc.) bought Instagram for $1 billion in 2012, a large sum at that time for a company that had 13 employees.
[6] He is the son of Diane, a marketing executive at Zipcar, who also worked at Monster.com and Swapit during the dot-com bubble,[7] and Douglas Systrom, Vice President of Human Resources at TJX Companies.
He turned down a recruitment offer from Mark Zuckerberg and instead spent the winter term of his third year in Florence, where he studied photography.
Within 2 weeks of quitting his job, he received US$500,000 seed funding round from both Baseline Ventures and Andreessen Horowitz.
While in San Francisco, Systrom and Mike Krieger built Burbn, an HTML 5 check-in service, into a product that allowed users to do many things: check into locations, make plans (future check-ins), earn points for hanging out with friends, post pictures, and much more.
However, recalling their studies in Mayfield Fellows Program, Krieger and Systrom identified that Burbn contained too many features and the users did not want a complicated product.
[17] In 2010, Systrom co‑founded the photo-sharing and, later, video-sharing social networking service Instagram with Mike Krieger[18] in San Francisco, California.
[22] In an interview with Forbes, he stated that "Instagram is a new form of communication that's an ideal fit with the always-with-you iPhone in today's social media world.
[30] Systrom also argued that 'you can trace the roots of every feature anyone has in their app, somewhere in the history of technology' and that this was simply 'just the way Silicon Valley works.
[33] In February 2016, Systrom met with Pope Francis at the Vatican, where they discussed the power of images in uniting people "across borders, cultures and generations".