Kids Wish Network

It has been the subject of negative publicity throughout its history, including accusations of trademark infringement, tax avoidance and inefficient fundraising practices.

[7] Some of its wishes have been granted by celebrities such as musician Brad Paisley,[8] professional wrestler John Cena,[9] R&B artist Keyshia Cole,[10] NFL coach Jon Gruden,[6] country singer Taylor Swift,[11] and the Green Bay Packers.

[12] In 2008, Charity Navigator gave Kids Wish Network zero out of four stars in its "efficiency rating" based on how much money is spent on fundraising in comparison to charitable activities.

[3] According to the report, "Kids Wish violated IRS rules by waiting four years to disclose the money it paid Breiner.

"[16] Breiner said that Kids Wish Network had recently completed an IRS audit, which reviewed his contracts with the organization and found no conflicts of interest.

"[2] In 2020, Charity Navigator broke down the IRS Form 990 for Kids Wish Network; reporting that for every $1 raised, it cost the organization $0.78 - leaving $0.22 for charitable giving.