[9] At age 17, Wells began co-producing his own material and formed the production team Sir Killian and Christof, a musical partnership.
", re-released to coincide with the debut of an accompanying music video by director Karl Giant[14] which featured a cameo by Wells' friend Laverne Cox[15] of Orange Is the New Black fame.
[19] The video featured a handful of product placements from brands including Big Red, Bosco, Kit-Cat, Brooklyn Industries, Bed Head, and Instagram shortly before it was purchased by Facebook.
The accompanying music video featured product placements from Pop Rocks, Shasta, Members Only, Numark, and South Beach Smoke.
[32] In 2014 it was revealed that Wells wrote, produced, and starred (anonymously in a 'mouse head') in a commercial spot for Beamz which caused Deadmau5 to hint at possible legal action.
Wells produced the commercial (and coined the slogan "So Easy Even a Mouse Can Play It") as a result of a feud between Deadmau5 and Flo Rida (a spokesperson for Beamz).
[37] In 2016 Wells revealed to The New York Post that in 2010 he'd been the target of a scammer posing as the nephew of Diane von Furstenberg and agent of Mariah Carey.
[38] Wells art directed and photographed adult performers Tommy Defendi and Andy Taylor for the 2013 TLA Gay holiday catalog cover.