Elastic therapeutic tape

The company he founded markets variants under the brand name "Kinesio" and takes legal action to prevent the word being used as a genericised trademark.

[10] In 2012, science journalist Brian Dunning speculated on why he had not seen "a single athlete, pro beach volleyball players included, wear Kinesio Tape outside of the Olympics".

This elastic property allows much greater range of motion compared to traditional white athletic tape and can also be left on for long periods before reapplication.

[15] KT Health's web site at one point claimed the tape "lifts the skin, decompressing the layers of fascia, allowing for greater movement of lymphatic fluid which transports white blood cells throughout the body and removes waste products, cellular debris, and bacteria".

[16] This increase in the interstitial space purportedly reduces pressure on the body's nociceptors, which detect pain, and stimulates mechanoreceptors, to improve overall joint proprioception.

In conclusion, there was little quality evidence to support the use of KT over other types of elastic taping in the management or prevention of sports injuries"[17][unreliable medical source?]

[5] In March 2018, Science-Based Medicine again examined KT in response to its public use at the 2018 Winter Olympics in the article A Miscellany of Medical Malarkey Episode 3: The Revengening.

The article reports that: The claims made by manufacturers and promoters of the tape are highly implausible, particularly those involving increased muscle strength, improved blood flow to an injured areas, and better lymphatic drainage to reduce swelling.

Pain reduction and injury prevention are also frequently-cited benefits that similarly lack evidence, at least none showing an effect specific to kinesio tape...

[20]In 2017, KT Health settled a class action lawsuit in Massachusetts, resolving claims of unjust enrichment and untrue and misleading marketing.