Kinohimitsu (木の秘密, Kinohimitsu) is a functional[clarification needed] beauty and health brand owned by Kino Biotech, a leading integrated bio-nutraceutical and cosmeceutical public listed company in the Taiwan's GreTai Securities Market (GTSM)[1] with its head office in Singapore.
[2][3] Kinohimitsu has a distribution network of more than 6,000 points of sales in Asia, namely China, Singapore, Malaysia, Vietnam, Thailand, Cambodia and Indonesia.
[5] Kinohimitsu was established in 1998 and its Healthpad was the first product to be launched by Kino Biotech, which then was certified by US FDA as a medical device.
[9] Kinohimitsu Collagen Diamond 5300 mg is most widely known, and it remains the company's best-selling product with over 1 million bottles sold worldwide.
[citation needed] Famous celebrities such as China's Vicki Zhao, Hong Kong's Tavia Yeung and Singapore's Phua Chu Kang and Carrie Wong have also endorsed for Kinohimitsu.