He founded Sport Obermeyer based on insights he had gained about skiwear while working as an instructor and started the business in the attic of his home.

After that came high-altitude suntan lotion, turtlenecks, nylon wind-shirts, mirrored sunglasses, the Boot Fit Press and more.

In 1961, the first Sport Obermeyer factory warehouse opened in Aspen, and the innovations continued with “soft-shell” jackets, double lens goggles, the first waterproof, breathable fabrics, a built-in ski boot canting system and fashion-conscious skiwear.

[1][2] He was also inducted into the Colorado Business Hall of Fame in 2015 by Junior Achievement-Rocky Mountain and the Denver Metro Chamber of Commerce.

In a news story published in early December, 2017, The Aspen Times reported that Obermeyer continues to work as his company's CEO and had just celebrated his 98th birthday.